1. Position
- Marketing Development Analyst °æ·ÂÁ÷
2. Essential Functions:
- Planning, budgeting, and executing Marketing Communications Plans
- Implement the Marcom & Campaign plans include contents, marketing supporting materials, and events for target markets and key products
- Develop the processes to facilitate the communication of product/target market information in Instrumentation Asia wide.
- Develops complementary offline message delivery tactics such as advertising, public relations, collateral development and trade show
- ING Asia Pacific New Product introductions / Promotion plans in online & offline
- Training, Events, Blogs / White Papers, Translations, Literature Updates, New Product Launch
- Website / CMS / Websphere / App
- E-Commerce and E-business, Social Media, Eloqua Communications
3. Qualifications
- Bachelor¡¯s degree in business, marketing, communications or related discipline is preferred.
- Strong communication skills in the development of differentiated marketing messages.
- Excellent organizational, planning, prioritization, and project management skills.
- Good command of English.
- Computer literate, including familiarity with outlook, Microsoft office, and Windows.
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