[담당업무]

- Build strategic plan of lifecycle management through deep understanding of the market and competitive landscape

- Build sales & marketing strategies/tactics and drive business performance of brand to maximize business opportunities, working across all elements of the marketing mix and use appropriate channels of communication

- Lead launch design and planning, including establishing launch strategy and go-to-market plan

- Shape the environment for the successful preparation of reimbursement launch and indication expansion.

- Secure in-depth knowledge of market size/dynamics, treatment pathway, competitive landscape, payer landscape, and unmet needs

- Conduct market research to understand physician/patient dynamics, assessing operational support needs and developing launch tools

[자격요건]

- Ability to build strategic relationships with external stakeholders

- Proven patient centricity demonstrated by empathy, understanding and commitment to support

- Strong foundation of marketing principles with commercial acumen

- Excellent critical thinking and analytical abilities to diagnose critical launch and business issues and develop solutions

- Excellent collaboration, communication and organizational skills