o Budgeting
▪ Setting annual Sell-in / Sell-out budget and revise them by month based on sales trend
▪ Setting annual retail strategy and marketing/promotion plan to achieve the given target
o People Management
▪ Supervising BA and Office staffs – close monitoring and coaching the capacity of each staff
▪ Recruiting new staff and arranging rotation
▪ Setting salary and monthly incentive
▪ Clear goal setting and annual people review to discuss performance and individual development plan
o Sales
▪ Weekly and monthly sales analysis and prepare proper action for support if needed
▪ Communication with regional and duty-free operators for sales issue
▪ Bi-monthly sales meeting with counter manager to share the information
▪ Setting monthly sell-in budget with duty-free operators for monthly order
o Marketing
▪ Monthly and yearly marketing plan (new launching and promotion plan)
▪ Supervising marketing manager for marketing actions follow up
▪ Pricing – communication with regional and operators for price change
o Store Project-New Opening & Renovation
▪ Manage overall work procedures to meet construction schedules/deadlines
▪ Communication with regional VMD and local contractor for the floor plan
▪ Supervising merchandising guideline to keep the consistency of brand guide
o Forecast & Order
▪ Review new launching forecast with Product Specialist – product, POSM
▪ Review monthly order from each counter – product, tester, POSM
o Report
▪ Weekly and monthly sales report
▪ Monthly/quarterly BBK reports – Action plan report, sales report, store visit report
▪ Monthly regional reports update
o Other responsibilities
▪ Regular Counter Visit
Visiting counter to figure out market situation
Checking competitor activity
▪ Building Relationship with Duty-free buyers
Frequent calls and regular meetings with duty-free operators
TFWA meeting schedule arrangement and meeting preparation
▪ Treating the visitors from HQ
Preparation for the meeting – business review presentation
Market visit guide
Education
o Bachelor’s degree
Work Experience
o At least 5 years of brand manager or retail experience
o Experience in relevant travel retail or cosmetic industry preferred
Certificates
o N/A
Knowledge
o Strong knowledge of brand management and planning
o Broad knowledge on luxury brand and retail environments (Cosmetic)
o Analysis ability of market trend
Skills
o Strong communication and presentation skills
o Strong negotiation skills
o Strong analytical and problem-solving skills
o Strategic thinking
o People Management capability
o Leadership for managing and motivating team members
o Fluency in both verbal & written English is a must
o Proficiency in MS Word, Excel, PowerPoint
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