Strategic Marketing Planning & Insights Role

• Part of Sales Company management team. Drive and facilitate the annual business planning process and business handshake with central for Korea. Drive business plan execution by tracking action plan

• Integrate all marketing data and its patterns to define strategic implications for the Cluster and its Sales Companies.

• Lead and deploy marketing research or study to generate insights for market share, macroeconomics, industry dynamics, competitor intelligence and new technology/ application evaluation.

• Facilitate MD on Sales Company growth strategy and prioritize, drive initiatives and enablers.

• Work closely with Division Managers on new market development and association engagement.  

• Drive the Insights & Analytics excellence areaaccording to flow from Cluster and Global Sales Service Strategy Marketing Plan & Insights

• Lead Sales Company marketing team & develop people competence

 Commercial Excellence Role

• Drive OneCRM & leads management process implementation in NEA(North East Asia(Korea / Japan / China / Taiwan)/China

• Develop tools and dashboard to enhance data-driven sales management.

• Implement customer segmentation and "4 way to market" model in NEA

• Identifying clear customer-related data patterns and combining it for creating business impact

• Implementing a coherent Voice of the Customer program, e.g. customer experience survey, and work with business team on customer insights and improvement actions