Job Mission:
, Define Chanel local skincare marketing & investment strategy together with the marketing
manager and ensure all campaign launches are in line with budget plan
, Orchestrate new product launch plan with all related teams/functions.
, Manage regular skincare portfolio & business and key claims
, Develop plans to further enhance Chanel skincare relevancy & credibility
, Act as a key manager for all skincare events (Cabins, workshops, hotel facial etc)
Key Responsibilities:
, Plan, execute and analyze key learnings on skincare campaigns.
, Act as a product specialist point of contact for Sales, Training, PR, VM, CRM and other departments in a very collaborative environment.
, Execute new product's marketing plan
, Prepare and present new product launch plan to related team and POS.
, Set up campaign strategy & objectives
, Set up annual sampling & gift plan
, Manage all aspects of local development including print production, POS materials, and special events.
, Analyze the campaign report & devise action plans
, Control campaign budget (campaign expenses & control of all promotional expenses)
, Be responsible for forecast and inventory management of skincare products.
, Be responsible for supporting skincare main eventxs (workshop, hotel facial, retail cabins).
, Analyze and report on skincare market trend and competitors¨ activities.
, Support main budget cycles with necessary reports and strategic insight
Role Specifications:
Academic / Professional Qualifications
, 4 years university degree
, Good interpersonal communication skills both in English & Korean
, Advanced knowledge on consumer goods marketing and strong analytical skill (bothquantitative and qualitative)
Work Experience
, Minimum of 4 years+ work experience in cosmetics marketing (skincare experience preferred in Korean local brands or in the international brands which have 3 axis brands) , Project management, market and research analysis , Ability to work under pressure and manage multiple priorities
Required Competencies
, Good communication and presentation skills both in English & Korean
, Strong with details and having a good sense of time-line
, Pro-active and creative mind
Key Interactions / Stakeholders:
Internal
, Other categories(Make-up, Fragrance))/ CRM/ Forecasting Teams/E-business
, Local F&BP Sales & retail & training team
, Regulatory team & distribution center
, Communications Team (PR, Media)
External
, Vendors & Event Agencies