1. ÀÇ·Ú°í°´»ç - [±¹³» ÃÖ´ë Á¦Á¶»ç] ±¹³» No.1 ´ë±â¾÷ ÀÌÁýÆ®¹ýÀÎ
2. ä¿ëÆ÷Áö¼Ç - Product Marketing (´ë¸®¸»~Â÷ÀåÃÊ)
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( Minimum 8 years experience in Product marketing manager role, preferably in Domestic appliances , Electronics , Display , AV , IT or FMCG )
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Key Objectives :
- Contribute to expanding the product's market coverage by setting up a product line-up operation plan.
- Contribute to maximizing sales and profits and minimizing loss by managing product lifecycle and developing pricing strategy to meet the target sales for the product.
Key Tasks : |
[ Line-up management ] Oversee the development and management of the line-up portfolio plan and efficiency improvement efforts and market issue response.
[ Launch management ] Manage the product/service launch timeline setting by analyzing the new model's target quantity and its profit and loss, and by working with the marketing department.
[ Pricing operation ] Devise the pricing operation strategy of each segment and model.
[ Discontinuation management ] Manage the plans to minimize the leftover materials when a product is to be discontinued by setting appropriate discontinuation timeline and plans to utilize the leftover materials.
[ Budget Management ] Plan and manage a budget for promoting product collaborating with GTM (Go-To-Market)
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