Head of eComm. MKT & Operation |
[´ã´ç¾÷¹«] ±Û·Î¹ú ÆмǸ®Å×Àϻ翡¼ ÀÌÄ¿¸Ó½º ÃÑ°ý(ºÎÀå~ÀÌ»ç±Þ)À» ä¿ë Áß¿¡ ÀÖ½À´Ï´Ù. À¯°ü »ê¾÷ºÐ¾ß¿¡¼ 15~20³â °æ·ÂÀÇ Performance marketing, operations, marketplace¾÷¹«¿Í ÆÀ¸Å´Ï¡À» Çغ¸½Å ºÐµéÀÇ ¸¹Àº Áö¿ø ºÎŹµå¸³´Ï´Ù. ÀÚ¼¼ÇÑ ¾÷¹« ³»¿ëÀº ¾Æ·¡¸¦ ÂüÁ¶ÇØÁÖ¼¼¿ä.
O eCommerce Sales Management - Regular sales management : Year/Month/Week/Day - Sales RFC and promotion planning (.com/eMarketPlace) - eMarketplace relationship management - New Channel development
O .com MKT & Contents operation - Creation and management of online mall contents (Banner, category, product information) - Campaign launch in line with brand marketing calendar - UI/UX development - Keyword marketing - Performance advertising - Agency management - Support marketplace marketing - eCommerce marketing budget management
O eCommerce Operation & Function Development - eCom process management like order fulfilment, packaging, and delivery - Trouble shooting management including communication with global team & agencies - Develop service quality for local consumers - New function development - Operational excellence: logistic, customer services, IT, finance, etc. - Support extending outside eCom channel features
O Data analysis - eCommerce performance KPI report: Weekly / Monthly / Yearly - Consumer data analysis - Key KPI analysis : Traffic, CR, Sales etc..
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[ÀÚ°Ý¿ä°Ç] °æ·Â: °æ·Â 15~20³â ÇзÂ: ´ëÁ¹ Á÷¹«±â¼ú: Head of eComm. MKT & Operations , digital marketing
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