[담당업무]

• Press & Media Relations :
- Manage media inquiries and maintain strong relationships with press, stylists, and editors
-  Supervise press sample loans and coordinate local and international shootings
- Plan and execution of press materials and monitor PR results and competitor activities
- Build and maintain good relationship with press and stylist 

• Celebrity & KOL Management :
- Plan and execute celebrity and influencer strategies, including show attendance, cover shoots, and seeding programs
- Coordinate sample and product support, track exposure results, and prepare regular reports
- Build and maintain close relationships with agencies, stylists, and talents

• Advertising & Communication Planning :
- Plan and manage annual advertising strategy in alignment with HQ communication calendar and brand objectives
- Oversee campaign execution with agencies, ensuring quality and brand consistency
- Monitor campaign performance and provide regular reports and recommendations

• Event & Digital Communication :
- Plan and manager lobal and local events such as press days, fashion shows, and brand activations
- Manage Kakao channel and report performance to HQ

[자격요건]

• Minimum 8-10+ years of experience in Public Relations and Advertising, preferably within the luxury or fashion industry 

• Strong communication and writing skills in English 

• Proven ability to develop and implement strategic communication plans aligned with global brand guidelines 

• Solid network and deep understanding of Korean media, celebrity, and influencer landscape 

• Experience in managing projects, budgets, and external agencies effectively 

• Analytical mindset with ability to evaluate campaign results and provide insights 

• Positive, proactive, and collaborative attitude with strong team spirit