[담당업무]

Strategy & Planning
Develop and execute integrated Social strategies aligned with global objectives and local market priorities.
Localize global playbooks, develop creative assets, and campaign narratives for the Korean market.
Identify emerging social, media, and cultural trends to keep brands at the forefront.

Social Media Management
Lead content planning and execution across Instagram, YouTube, Naver Blog, TikTok, and KakaoTalk.
Manage influencer partnerships—from ideation to performance tracking.
Build engaged social communities through authentic conversations and user-generated content.
Track KPIs and optimize content and campaigns using data-driven insights.

Cross-Functional Collaboration
Partner closely with global, regional, local brand teams and agency partners to integrate social into broader 360 marketing campaigns.
Collaborate with product, e-commerce, and retail marketing teams to amplify launches and ensure cohesive messaging.
Serve as a cultural trendspotter, sharing insights on consumer behavior, digital culture, and emerging communication channels.

Budget & Performance Management
Manage social budgets, ensuring optimal allocation of resources to deliver maximum impact.
Define, track, and evaluate performance metrics for all initiatives, applying data-driven insights for continuous improvement.

[자격요건]

경력: 경력 7년↑
학력: 대졸
직무기술: 마케팅
기타:
7+ years of experience in social media, influencer marketing (consumer electronics, FMCG, or lifestyle preferred).
Strong understanding of social platforms (Instagram, TikTok, YouTube, Naver, Kakao) and earned media landscape in Korea.
Proven ability to create integrated campaigns combining social, influencer tactics.
Excellent communication skills in Korean and English (verbal and written).
Strategic, creative, and data-driven mindset with strong project management skills.
Collaborative, agile, and able to thrive in a fast-paced, global environment.