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PR Specialist ä¿ë

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Public Relations 
- Develop and maintain good relationships and communication with media and stylists to build brand image/reputation and maximize collection awareness among target audiences 
- Communicate with other PR teams to arrange samples for monthly print and digital editorial shootings and celebrity dressings 
- Manage sample delivery of local and global shipments 
- Report daily online press, monthly clipping reports directly to PR Communications Director HQ 
- Support seasonal Press days, Brand Events, Fashion Show activities 
- Handle local PR gifting initiatives during new and holiday seasons 
- Translate and create press release to distribute for local press 
- Manage PR outsourcing agency for Media shootings and provide timely reports to PR manager 
- Coordinate advertising campaigns, if necessary   

Marketing
- Support/ coordinate VIP related activities, such as trunk shows, private events and store openings and ensure budgets are strictly respected 
- Create monthly new product proposal to department store sales team for department store DM 
- Manage the KAKAO Channel, including uploading local-language content in alignment with global guidelines 
- Track, monitor and report monthly marketing budget status in collaboration with the Finance team   

In store event
- Support/ coordinate the concept of events by following global brand guideline, and casting models & hair-make up for In-Floor modeling. Also catering service should be arranged.  
- Seeking appropriate venues for subjective events, working with VMD. 
- Coordinating samples for each of the events communicating with global PR offices.  


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- Reporting line: Korea PR Manager 
- Min 3~ around 5 years of experience in luxury retail or PR agency (fashion and/or cosmetics) (Daeri level) 
- Business or above English (frequent communication with HQ and Regional teams across Asia) 
- Very hands-on and action-oriented 
- International and open mindset 
- Bachelor's degree or equivalent


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